New Product Enhancements at Insent: Advanced Analytics, Salesforce Integration

We’re halfway through May, and our team is working full steam ahead. Despite working from home and juggling all household chores, our team has been cooking up a bunch of new features this week. We’re excited to announce our latest product updates.

Updated: Advanced Analytics

We’ve reworked the analytics to give you a better view of how the Insent platform is performing for you. With the new analytics dashboard, you can compare the engagement on the greeting messages you put out versus the total number of visitors on your website.

You will also have a full view of the de-anonymized traffic powered by Insent’s visitor intelligence. Now you’ll know which companies are actually visiting and engaging with you.

Screenshot from 2020-05-12 11-15-55

Introducing: Salesforce Integration

We want to be integrated right into your workflows. Period. So, integrations are a key focus for us. After our closed beta with a few customers, we are rolling out Salesforce for ALL of our customers.

Now, you can connect your Salesforce to Insent and use the values to segment audiences more efficiently. Furthermore, the data from your Salesforce will be used to give you a better understanding of the visitor on your website within the Inbox or even on your Slack. Insent will let you know when your open opportunity is on your website.

PS: In case you didn’t read the updates that went live last week

  • Insent Visitor Intelligence - de-anonymize website traffic
  • Company demographics (size, revenue, location) based targeting, routing etc based on our own, automated data enrichment
  • New UI/UX (It's so good ❤️)

Read details and screenshots here

Our most recent Blog post: 6 Types of Website Visitors and How to Greet them with Chatbots is also live!

Tony Tom

Tony is the Product Manager at, a human-first conversational marketing platform that connects B2B marketers to their target prospects the moment they land on their website.

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